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Campaign: 24.02.20

Packing a punch at Oxford: how most law firm brochures fail to leave their mark

For law firms, Oxford University’s law fair is one of the biggest and most important at which to spar among

Campaign: 09.05.19

Using innovation to attract graduates

There is a slow motion revolution happening to law firms. The use of innovation and lawtech. It’s affecting all areas.

Campaign: 05.04.19

Eight ideas to make your apprentice attraction work harder

Here is Grahame Jones’ blog for the Institute of Student Employers on how to make apprentice attraction campaigns work harder.

Campaign: 19.11.18

Graduate recruitment brochures: How different is your difference?

All firms are, of course, different. What matters is how differently they express their difference. Previously, we reviewed how firms

Campaign: 07.11.18

Graduate recruitment stands: Canary yellow, anybody?

Last week, I attended a law fair held at LSE that was jam-packed with students and firms. It inspired me

Branding: 23.11.17

Graduate brochures: How to WOW graduates?

Visited law fair at King’s College, London. Here is what branding I found wooing graduates.

Branding: 06.09.17

Standing out from the crowd

Here is Grahame Jones’ article for the London Accountant, ICAEW on branding.

Branding: 08.02.17

Creating the right impression

Grahame Jones takes a step back to review award winning advertising campaign for lawyers Hogan Lovells.

Campaign: 17.01.17

Dealing with design buyers

With so much time spent on pitches, it’s annoying when buyers never reply back? Few helpful tips for buyers.